We started with the creation of a user experience strategy for Digital Energy Solutions, a joint venture between BMW Group and Viessmann group. Focused on the management of energy flexibility for small and medium-sized companies, our goal was to provide their optimum energy solution, based on economy, sustainability and supply security.
Guided by a customer-centric perspective, we adopted a multi-layered approach, using innovative methods and tools, to create results fast. We implemented new team structures and organization of work, to make optimal use of everybody’s expertise. Finally, we worked through a change in mindset, to find the sweet spot between what is technically feasible, desired by customers, and viable from a business perspective.
The team discovered completely new business opportunities, combining their vision with experimentation, and tackling the challenges in many different ways. Out of this, new concepts and prototypes were developed. The pairing of BMW and MINI’s existing products with innovative services would create an ecosystem of energy and mobility. A new offer emerged, allowing customers to be sustainable with both their mobility and energy demands, all seamlessly integrated within a premium service experience.
The e-mobility business is maturing. We were grateful for the rare opportunity to shape the future of e-mobility together with the BMW Group – as facilitators, innovators and change makers.
UK-based Moneycorp are global specialists in currency exchange and international payments, handling a huge volume of transactions for a wide variety of corporate, institutional and individual customers in over 190 currencies.
Futurice has partnered with Moneycorp since 2016 to design and build a new customer-centric platform and service experience. We’ve worked closely with their domain experts in navigating a complex mix of regulatory environments and financial systems, to co-create a best-in-class international payment platform.
As other sectors pushed ahead with customer experience-led change programmes, Moneycorp saw an opportunity to bring retail banking-style best practice to its own offering.
Using lean and agile ways of working, the engagement unfolded from an initial mobile user experience review and Service Vision Sprint (SVS) to a full platform rebuild project. We overhauled Moneycorp’s user-facing online platform for private and corporate customers, bringing in best-in-class modern web technologies (including React & Redux, Styled Components and Typescript). We also created an internal UI component library to support a white labeling solution and reduce launch time in new territories from six months to just one or two.
To progress Moneycorp’s product launch strategy, we helped roll out an iterative release process, meaning we had real data early with an MVP in the first few months. A new online registration system, launched mid-2017, doubled conversion rate from ten to twenty per cent.
Over the course of the project, we’ve actively worked to refresh and improve working culture and processes rather than operating as a siloed and outsourced vendor. Ensuring collaborative and creative work can happen at speed, has helped to deliver a smooth and frictionless product for Moneycorp’s customers.
Working together with E.ON, we created a seamless and transparent customer experience for buying solar panels and home batteries, called ‘Project Silicon’, via a set of digital touchpoints. These touchpoints help customers calculate the potential benefits and investments, keep customers fully informed of their order status, and provide a timetable for installation.
On the trade side, ‘Project Silicon’ makes the sales process smoother for its delivery partners, by engaging new customers and converting leads into sales, while a quality assurance app (designed specifically for installers) takes care of their needs. Futurice and E.ON digitized the entire sales pipeline from lead generation to delivery, and launched in Germany, reducing the cost of acquiring new customers, while increasing the number of leads and sales, and slashing installation times for solar panels. We ensured the propositions could be scaled, including front and back end development, and new features and functions can be added easily.
Key to the transformation was shifting the business from its traditional focus, towards building a culture in which digital services can be prototyped and deployed faster than at conventional service providers, with increased customer-centricity.
Kesko wanted to build a digital strategy that would serve its customers in both the short and long term. One of Finland's two major grocery store chains,900 000 customers visit the chain's 900 grocery stores every day. Providing digital services to make their customers' lives easier is a key strategic focus.
Armed with that clear vision, implementation of the digital strategy started right away. A set of digital service concepts were designed at the Futurice headquarters, and further improved during workshops with Kesko Food stakeholders. This new understanding of the digital and mobile world, and fresh mindset, can now be spread throughout all levels of their workplace.
A mobile app was built to to provide Kesko cutomers’ with intelligent shopping tools, developing their mobile channel and customer interactions. TA service designer, visual designer and technical architects kicked off the project, outlining the service's business objectives, KPI’s, design drivers, and customer journey, as well as key use cases and other requirements. Agile methodologies and validation of the solution with end users allowed the cross-functional team of Futurice service creators to deliver a multi-platform mobile application (iOS, Android, Windows Phone) that __meets both the end-users' needs and Kesko's business objectives. __
Two days from launch, the application was at the top of the free apps chart on App Store, while iterative design and development of the application and strategy continues.
Futurice Robotics designs and implements creative robotic solutions for social environments. Social Robots can act as educators, guides, receptionists, artists, translators, and security guards, among many other roles.
The project was brought to life by Olli Ohls, Futurice Robotics Lead, Minja Axelsson, Human-Robot Interaction Designer, and Markus Paasovaara, Senior Developer & Systems Architecture.
Their core services are facilitating design workshops and producing fully implemented robotic services.